We are a global brand transformation company, here to make an extraordinary difference: for our clients, our employees & the world around us.
We mix left & right brain people, working together, to go beyond what's expected. Essential intelligence & dramatic design. Business strategy & brand purpose. Expression & experience. Expertise & empathy. 1,200 curious minds. 19 countries. 1 team. We transform brands & businesses, to drive growth.
We see ourselves as valuable additions to our clients' teams & are proud of our relationships with them. Local & global. Corporate & consumer. Emerging & established sectors. We work with clients that include Apple, Bang & Olufsen, BP, Kellogg's, Lego, Microsoft, Nike, Procter & Gamble, Singtel, to name a few.
We use data and insight to connect business and brand strategy. So we can create powerful platforms that inspire extraordinary brand expression and experience—platforms that unite people and spark cultural change.
We help our clients manage brands across divisions, stakeholders and borders. We use technology and human intelligence to build cohesive brands, global recognition and local results. And we track the impact of everything we do and we can provide certainty about the impact of everything we imagine.
We believe that positive change comes from diverse minds working together to make a difference. Collaboration is part of our DNA. Learning is central to our culture, so all our people have 10% of their time dedicated to it. Having a global view is part of who we are so we promote cultural understanding through our global mobility programme, Globetrotters. We care about the impact we have on the world, so a third of our company is part of a Good Squad that works together to find sustainable solutions for ourselves and our clients. And we work hard to look after the wellbeing of our people through our Ship Shape programme.
To create the extraordinary, we support, inspire and learn from each other every day. We value Good people.